Edward Andrews Homes went through a rebrand in 2014 and needed a new introductory advertising campaign to get their new and improved branding out in the market. With a heavy focus on their photography and their tagline, "Custom Homes. Reimagined." the new campaign came to life, announcing that Edward Andrews Homes does homebuilding in a new and different way than its competitors.
The first ad is a full spread print ad published in New Homes Guide in Atlanta, GA. The second ad is a half page print ad for local Georgia publications.
This was designed at Phase 3 Marketing & Communications.