Busy Busy Bee

I've been a busy bee since my last post in November, mostly due to traveling for the holidays but my design eye has not taken a break. I've noticed that Burt's Bees advertising has really stepped up their game.

I mean look at this....it's clean, simple and witting. "Uncap Flavor"? I remember when they just came out with lip balms and they had just the original "flavor" if you will. Now look, they have at least 8 different flavors to pick from. I love that the layout is clean but really fun, playing up their different flavors.

I don't know if this ad is recent or not, but it fits in line with the "Uncap Flavor" campaign. This "Nature Knows Color" is really fun for their 100% natural tinted lip balm, lip shine, lip shimmer & lip gloss. It really communicates to me that the colors are natural colors....not crazy pinks and reds that won't look good on anyone.

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This one might be my favorite...a honeycomb net trying to capture mango butterflies. I love it!